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A can of food, full of flavor | Taizhou's time-honored brand - inheriting the ancient rhyme for thousands of years, innovating sweet flavors

2025/05/22




Zhejiang Taizhou Yiguan Food Co., Ltd. (using the trademark: Quan Zimei) has been successfully selected as a "Taizhou Old Brand". On May 20, 2025, Wu Yongjin, chairman of Yiguan Food, attended the awarding ceremony. Yiguan Food's Quan Zimei fruit canned food carries the profound heritage of Huangyan's thousand-year-old citrus culture, embodying the fusion of modern technology and craftsmanship, turning China's sweetness into the taste of the world. This is not only a recognition of 67 years of craftsmanship inheritance, but also another powerful testament to the journey of "Chinese sweetness" to the world.

 



 

Thousand-Year-Old Huangyan Mandarin Oranges Create a Taste of China

Huangyan, the birthplace of citrus in the world, is also a major production base for high-quality citrus in China. Since the Song Dynasty, it has enjoyed the reputation of being the "unique citrus region in the world." Its unique terroir has nurtured Huangyan mandarin oranges with thin peels, tender flesh, and a sweet and sour taste. Yiguan Food uses Huangyan mandarin oranges as its core ingredient, incorporating loquats, bayberries, and other characteristic agricultural products from Taizhou. By leveraging standardized and intelligent processing technologies, it transforms nature's gifts into canned classics. From raw material harvesting to sorting and processing, a fully traceable food safety management system ensures that every bite is full of sunshine and peace of mind. Yiguan Food adheres to the principle of "same line, same quality, same standard" for both export and domestic sales, winning global trust with international quality and allowing "Chinese sweetness" to conquer the world's palate.


 

Technology Empowerment, Craftsmanship Transcendence

Yiguan Food, in collaboration with Zhejiang Academy of Agricultural Sciences, utilizes machine vision and artificial intelligence technology to overcome more than 10 technical challenges in the automatic peeling and segmenting of Wenzhou mandarin oranges. Production capacity has increased by 50%, labor costs have been reduced by 40%, and production efficiency has significantly improved, resulting in over 20 patents protecting the production line. From a traditional manual workshop established in 1958 to a globally leading automated workshop, Quan Zimei has revitalized the old brand with "intelligent manufacturing".


 

Healthy New Proposition, Young New Trend

Yiguan Food Quan Zimei breaks the stereotype of "high-sugar canned food," innovatively launching low-sugar, sugar-free, and pure juice health series products. At the same time, it actively engages in cross-border collaborations, developing young-oriented products such as energy gels, sports fruit drinks, fruit purees, and jellies. Using EVOH high-barrier packaging technology to lock in freshness and enhance environmental protection; diverse packaging designs such as tinplate, plastic cups, and stand-up pouches make canned food a fashionable choice for sports, camping, and office scenarios.



 

Sweet for a Thousand Years, a Promising Future


Using canned food as a medium, Yiguan Food perfectly blends Huangyan's thousand-year-old citrus culture with modern dietary aesthetics. From Song Dynasty tribute oranges to today's globally popular "Chinese business card," it conveys cultural confidence through "ancient charm and new taste," allowing the world to savor the beauty of Taizhou's landscape and the charm of its craftsmanship through a small can of fruit.
In the future, Yiguan Food will continue to explore innovation with technology as its wings and culture as its soul, serving as a guardian of taste buds and a practitioner of rural revitalization. It will allow Huangyan, this "city that has been sweet for a thousand years," to shine even brighter, and allow the abundant fruits of common prosperity to hang on the branches of rural revitalization.

 

 

 


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